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Dan Rogers, CMO, ServiceNow

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Dan Rogers, CMO, ServiceNow

IDG | Mar 21, 2017

Dan Rogers, CMO of ServiceNow, shares his thoughts on the importance of metrics-driven marketing, the dynamic relationship between marketing and culture and how to utilize content to guide the buyer’s journey.

Dan Rogers, CMO, ServiceNow 


IDG CMO Perspectives provides insight into the state of marketing across industries from leading business executives.
 

 

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