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7 Must-Know Digital Advertising Terms Explained

So many buzzwords have sprouted in the digital advertising landscape, clarity can be hard

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Since launching Pipeline Activator from IDG two weeks ago, the data made available to subscribers through the service has evolved. This is because data isn’t static; it’s representative of a...

Last week, IDG announced the launch of Pipeline Activator, a predictive intelligence engine that helps accelerate global sales opportunities from our customers’ most valuable clients.

Today IDG is excited to announce the launch of Pipeline Activator, a predictive intelligence engine that helps accelerate global sales opportunities from customers’ most valuable clients.

Customer Experience (CX) in many ways has redefined how we view connections with our customers. While many companies focus on customer experience during the pre-sale period, the most successful...

Category:  Tech Perspectives

Was one of your resolutions for 2017 to make your enterprise’s IT security impenetrable? 

Category:  Tech Perspectives

The buying journey continues to become more complex with a growing number of voices in the conversation. Knowing how best to nurture your leads with strong engagement is key to a successful demand...

Category:  Tech Perspectives - Events

Global media companies – or any global company, for that matter – face a complex set of challenges when they try to equitably invest at the local, regional and global levels.

Category:  Tech Perspectives

We were promised flying cars.

Category:  Tech Perspectives

Looking to improve your account-based marketing and overall demand generation efforts, but don't know where to start? Watch highlights from the Driving Demand Generation Success panel...

Category:  Tech Perspectives - Events

Lifecycle marketing improves customer experience, drives growth and creates loyalty.

Category:  Tech Perspectives - Events
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