IDG BLOG

Lead Nurturing Best Practices [Video]

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Lucas Watson, Chief Marketing & Sales Officer, Intuit

Thoughts on content marketing and the growing importance of marketing technology for CMOs.

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Lead Nurturing Best Practices [Video]

IDG | Feb 1, 2017

The buying journey continues to become more complex with a growing number of voices in the conversation. Knowing how best to nurture your leads with strong engagement is key to a successful demand generation strategy. Watch highlights from the Driving Demand Generation Success panel discussion and learn nurturing best practices to help you deliver high quality, actionable leads to sales.

Speakers: 

Moderator: 

 

Need additional help prioritizing your company's demand generation investments? Download Tech Marketing Demand Generation Priorities for 2017. 

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