---
title: IDG Blog | IDG Research (3)
description: B2B blog for technology marketers providing best practices and industry insights on custom content, lead and demand generation, digital advertising and more (3)
---

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# IDG BLOG

# Topic title

# IDG Blog | IDG Research (3)

![feature image](https://blog.idg.com/hubfs/images/colorized%20images/2%20monitors%20yellow.jpg)

## Make Your Buyer Move: How to Add Rhythm to Your Marketing

An orchestra, when in rhythm, can bring harmony to life. Its beauty derives from the

[Read More](https://blog.idg.com/insights/how-to-add-rhythm-to-your-marketing)

### Categories **

- [Research (71)](https://blog.idg.com/tag/research)
- [IDG CMO Perspectives (53)](https://blog.idg.com/tag/idg-cmo-perspectives)
- [Tech Perspectives (22)](https://blog.idg.com/tag/tech-perspectives)
- [Consumer News (15)](https://blog.idg.com/tag/consumer-news)
- [Events (13)](https://blog.idg.com/tag/events)
- [Enterprise (8)](https://blog.idg.com/tag/enterprise)

[![Abstract_Holding Tablet_Blue.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Abstract_Holding%20Tablet_Blue.jpg) ](https://blog.idg.com/it-leaders-experience-mobile-breach)

###### [IT leaders: three quarters experienced a mobile data breach](https://blog.idg.com/it-leaders-experience-mobile-breach)

 Oct 22, 2015

***Written by Aaron Cockerill. Vice President of Products, Lookout.***

 Category:  [Research](https://blog.idg.com/topic/research)

[![Millennials_Seminar_Group_Blue.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Millennials_Seminar_Group_Blue.jpg) ](https://blog.idg.com/millennials-driving-it-strategies)

###### [Millennials driving corporate IT strategies](https://blog.idg.com/millennials-driving-it-strategies)

 Sep 24, 2015

The surge of millennials in the US workforce is reshaping business environments and driving IT departments to adapt their infrastructures with millennial-friendly technologies, including mobility,...

 Category:  [Research](https://blog.idg.com/topic/research)

[![](https://blog.idg.com/hubfs/images/colorized%20images/Father_Daughter_Tablet_Yellow.jpg) ](https://blog.idg.com/tech-marketers-embrace-social-media)

###### [Tech Marketers Embrace Social Media](https://blog.idg.com/tech-marketers-embrace-social-media)

 Sep 23, 2015

According to our [Tech Marketing Priorities](http://info.idgresearch.com/tech-marketing-priorities) study, metrics are crucial to social media marketing. While 3/4 of tech marketers are leveraging social media as part of their marketing strategy, 64 %...

 Category:  [Research](https://blog.idg.com/topic/research)

[![Data_Group_Zoomed_Green.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Data_Group_Zoomed_Green.jpg) ](https://blog.idg.com/idg-techpulse)

###### [Welcome to IDG TechPulse](https://blog.idg.com/idg-techpulse)

 Sep 8, 2015

It’s a fact - 70% of B2B marketers are creating more content than they did just one year ago. More than half (54%) state they are challenged with producing enough engaging content on a consistent...

 Category:  [Research](https://blog.idg.com/topic/research)

[![man railroad phone green.jpg](https://blog.idg.com/hubfs/images/colorized%20images/man%20railroad%20phone%20green.jpg) ](https://blog.idg.com/lookout-idgresearch-phone-theft-america)

###### [Smartphone Theft In America](https://blog.idg.com/lookout-idgresearch-phone-theft-america)

 Aug 5, 2015

Chances are, you or someone you know has had a smartphone stolen. Whether you left it on a coffee shop table and came back to find it missing or it was swiped from your pocket on your way home from...

 Category:  [Research](https://blog.idg.com/topic/research)

[![Woman_Showing_Group_Office_Green.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Woman_Showing_Group_Office_Green.jpg) ](https://blog.idg.com/peer-relationships-in-the-workplace)

###### [Why Peer Relationships Are Critical To The Modern Work Experience](https://blog.idg.com/peer-relationships-in-the-workplace)

 Jul 30, 2015

Over 70% of full time employees will end up spending more time with their coworkers than their actual families. This creates numerous opportunities for new experiences and memories with your fellow...

 Category:  [Research](https://blog.idg.com/topic/research)

[![Busy_Office_Windows_Green.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Busy_Office_Windows_Green.jpg) ](https://blog.idg.com/technology-marketing-tech-strategy)

###### [What Tech Marketers Want](https://blog.idg.com/technology-marketing-tech-strategy)

 Jul 16, 2015

More than 9 in 10 senior technology marketers believe that it’s critical or very important that their media partners deliver on promises (92%) and demonstrate reach into key targets (91%), according...

 Category:  [Research](https://blog.idg.com/topic/research)

[![Data_Group_Zoomed_Red.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Data_Group_Zoomed_Red.jpg) ](https://blog.idg.com/tech-marketing-whats-hot)

###### [Tech Marketing: What’s Hot?](https://blog.idg.com/tech-marketing-whats-hot)

 Jun 10, 2015

Native advertising, social media and video are what's "hot" in marketing today according to our [Tech Marketing Priorities](http://info.idgresearch.com/tech-marketing-priorities) study conducted among senior technology marketing leaders globally.

 Category:  [Research](https://blog.idg.com/topic/research)

[![Target_in_Field_blue.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Target_in_Field_blue.jpg) ](https://blog.idg.com/smart-strategies-to-supercharge-survey-responses-rates)

###### [Smart Strategies to Supercharge Your Survey Responses Rates](https://blog.idg.com/smart-strategies-to-supercharge-survey-responses-rates)

 Jun 3, 2015

Getting people to devote time to a research effort, whether it is an online survey, telephone survey or focus group requires a thoughtful approach. Response rates for online research in particular...

 Category:  [Research](https://blog.idg.com/topic/research)

[![Woman_Sitting_Laptop_in Lap_blue.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Woman_Sitting_Laptop_in%20Lap_blue.jpg) ](https://blog.idg.com/marketers-storytellers-or-scientists)

###### [Tech Marketers: Storytellers or Scientists?](https://blog.idg.com/marketers-storytellers-or-scientists)

 May 21, 2015

According to the [Tech Marketing Priorities](http://info.idgresearch.com/tech-marketing-priorities) study by IDG Research, a successful tech marketer needs to be the proper balance of storyteller and data scientist. This is a challenge media companies can...

 Category:  [Research](https://blog.idg.com/topic/research)

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### Categories

- [Research (71)](https://blog.idg.com/tag/research)
- [IDG CMO Perspectives (53)](https://blog.idg.com/tag/idg-cmo-perspectives)
- [Tech Perspectives (22)](https://blog.idg.com/tag/tech-perspectives)
- [Consumer News (15)](https://blog.idg.com/tag/consumer-news)
- [Events (13)](https://blog.idg.com/tag/events)
- [Enterprise (8)](https://blog.idg.com/tag/enterprise)

#### [Archives](https://blog.idg.com/tech-marketing-news-from-idg-archive)

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