--- title: IDG Blog | Tech Perspectives (2) description: Tech Perspectives | B2B blog for technology marketers providing best practices and industry insights on custom content, lead and demand generation, digital advertising and more (2) --- - [Idc](http://www.idc.com/) - [Idg Ventures](http://www.idgventures.com/) - [Press](https://www.idg.com/press/) - [Work Here](https://www.idg.com/work-here/) [![](https://cdn2.hubspot.net/hub/2470173/hubfs/IDG/Idg.png?width=396&name=Idg.png)](https://www.idg.com/) [![Contact ](https://no-cache.hubspot.com/cta/default/1624046/e2ba8a6d-2316-4b3d-b379-f658b9d17db2.png)](https://cta-redirect.hubspot.com/cta/redirect/1624046/e2ba8a6d-2316-4b3d-b379-f658b9d17db2) # IDG BLOG # Topic title # IDG Blog | Tech Perspectives (2) ![feature image](https://blog.idg.com/hubfs/images/colorized%20images/2%20monitors%20yellow.jpg) ## Make Your Buyer Move: How to Add Rhythm to Your Marketing An orchestra, when in rhythm, can bring harmony to life. Its beauty derives from the [Read More](https://blog.idg.com/insights/how-to-add-rhythm-to-your-marketing) ### Categories ** - [Research (71)](https://blog.idg.com/tag/research) - [IDG CMO Perspectives (53)](https://blog.idg.com/tag/idg-cmo-perspectives) - [Tech Perspectives (22)](https://blog.idg.com/tag/tech-perspectives) - [Consumer News (15)](https://blog.idg.com/tag/consumer-news) - [Events (13)](https://blog.idg.com/tag/events) - [Enterprise (8)](https://blog.idg.com/tag/enterprise) [![Chess_Board_Green.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Chess_Board_Green.jpg) ](https://blog.idg.com/pipeline-activator-from-idg-matthew-smith) ###### [Driving Productivity and Increasing Effectiveness of Your Sales Efforts](https://blog.idg.com/pipeline-activator-from-idg-matthew-smith) Mar 15, 2017 Last week, IDG announced the launch of [Pipeline Activator](https://resources.idg.com/pipelineactivatordemo), a predictive intelligence engine that helps accelerate global sales opportunities from our customers’ most valuable clients. Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) - [Consumer News](https://blog.idg.com/topic/consumer-news) [![Target_in_Field_green.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Target_in_Field_green.jpg) ](https://blog.idg.com/announcing-pipeline-activator-from-idg) ###### [Announcing Pipeline Activator from IDG](https://blog.idg.com/announcing-pipeline-activator-from-idg) Mar 8, 2017 Today IDG is excited to announce the launch of [Pipeline Activator](https://resources.idg.com/pipelineactivator), a predictive intelligence engine that helps accelerate global sales opportunities from customers’ most valuable clients. Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) - [Consumer News](https://blog.idg.com/topic/consumer-news) [![Video_Conference_Meeting_blue.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Video_Conference_Meeting_blue.jpg) ](https://blog.idg.com/boardroom-battle-for-the-customer) ###### [Boardroom Battle for the Customer: Who Owns the Customer Experience in Today’s Business Environment?](https://blog.idg.com/boardroom-battle-for-the-customer) Feb 28, 2017 Customer Experience (CX) in many ways has redefined how we view connections with our customers. While many companies focus on customer experience during the pre-sale period, the most successful... Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) [![Abstract_Holding Tablet_yellow.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Abstract_Holding%20Tablet_yellow.jpg) ](https://blog.idg.com/it-security-insights-round-up) ###### [IT Security Insights Round-Up](https://blog.idg.com/it-security-insights-round-up) Feb 13, 2017 Was one of your resolutions for 2017 to make your enterprise’s IT security impenetrable?  Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) [![Office_Windows_Meeting_Blue.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Office_Windows_Meeting_Blue.jpg) ](https://blog.idg.com/publishers-must-think-locally-when-expanding-globally) ###### [Publishers Must Think Locally When Expanding Globally](https://blog.idg.com/publishers-must-think-locally-when-expanding-globally) Jan 18, 2017 Global media companies – or any global company, for that matter – face a complex set of challenges when they try to equitably invest at the local, regional and global levels. Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) [![marketing-like-the-jetsons-blue.png](https://blog.idg.com/hubfs/images/blogs/idg%20blog/2016/november%202016/marketing-like-the-jetsons-blue.png) ](https://blog.idg.com/marketing-like-the-jetsons) ###### [Marketing Like the Jetsons](https://blog.idg.com/marketing-like-the-jetsons) Nov 28, 2016 We were promised flying cars. Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) [![watch-driving-demand-gen-success.jpg](https://blog.idg.com/hubfs/images/blogs/idg%20blog/2017/february%202017/watch-driving-demand-gen-success.jpg) ](https://blog.idg.com/watch-video-driving-demand-gen-success) ###### [Watch Video: Driving Demand Generation Success ](https://blog.idg.com/watch-video-driving-demand-gen-success) Nov 1, 2016 Looking to improve your account-based marketing and overall demand generation efforts, but don't know where to start? Watch highlights from the Driving Demand Generation Success panel discussion and... Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) - [Events](https://blog.idg.com/topic/events) [![city_sky red.jpg](https://blog.idg.com/hubfs/images/colorized%20images/city_sky%20red.jpg) ](https://blog.idg.com/dreamforce-16-recap-5-things-marketers-learned) ###### [Dreamforce ‘16 Recap: 5 Things Marketers Learned](https://blog.idg.com/dreamforce-16-recap-5-things-marketers-learned) Oct 14, 2016 **Lifecycle marketing improves customer experience, drives growth and creates loyalty.** Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) - [Events](https://blog.idg.com/topic/events) [![Data_Sign_Lights_Blue.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Data_Sign_Lights_Blue.jpg) ](https://blog.idg.com/bigger-data-doesnt-mean-better-data) ###### [Bigger Data Doesn’t Mean Better Data](https://blog.idg.com/bigger-data-doesnt-mean-better-data) Sep 15, 2016 Bigger isn’t always better. Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) [![Chess_Board_Green.jpg](https://blog.idg.com/hubfs/images/colorized%20images/Chess_Board_Green.jpg) ](https://blog.idg.com/the-power-of-insights) ###### [The Power of Insights](https://blog.idg.com/the-power-of-insights) Jul 8, 2016 Companies focusing on customer experience as a key differentiator are able to stand apart in a sea of sameness. Lately, I’ve been intrigued by the insights that come from this focus on the... Category:  [Tech Perspectives](https://blog.idg.com/topic/tech-perspectives) ##### I want to learn more about IDG We'll be in touch right away! 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